Doug Larson


Doug Larson is the COO of Fitr.tv and co-host of Barbell Shrugged

 

Doug Larson is the COO of Fitr.tv and co-host of Barbell Shrugged, a top 5 Health & Fitness podcast on iTunes with millions of YouTube views. He is also the host of the Barbell Business podcast, a show devoted to gym owners, as well as creator of the YouTube fitness series TechniqueWOD. Doug owns 2 CrossFit gyms in Memphis, TN - Faction Strength & Conditioning and CrossFit Collierville.

His team has developed a series of successful digital information products, as well as several successful online training programs. Those systems have driven thousands of athletes, coaches and gym owners through the process of reaching their respective goals. Doug’s top priorities are to identify, systemize, and then aggressively scale high-value opportunities.

Doug’s next operational target is online education. In 2015, athletes and coaches will be able to attend Barbell University, an online Exercise and Sports Science course specifically developed for aspiring fitness professionals and coaches. The aim of this project is simple - aggregate the teachings of the top sport science professors in the world and then scale that superior educational experience across the entire globe.

Outside of his role as COO and furthering his business education, Doug enjoys spending time with his wife Marcy, as well as constant traveling, working out and training for mixed martial arts.